Explore the controversial world of dark tourism. We delve into the psychology of why we visit sites of tragedy and how to do so ethically.
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Do you really care? Ethical Valentine’s Day gifts
Is it easy buying someone a Valentine’s Day gift? You may well be very nervous. There’s quite a bit to think about. If you buy something too expensive then you risk embarrassing them or coming on too strong. If you buy something too cheap then you look cheap. You might also want to avoid buying […]
Chipotle’s spookily good The Scarecow animation
I think of Chipotle has a Mexican sauce made from smoked chilli. However, it’s a big resturant chain in the States and there Chipotle sells burritos. They must be confident of their green creds because they’re really on the attack against mass produced foods in this wonderful animation called The Scarecrow. There’s a game that […]
Natoora relaunch site and hand out £50 (@natooracouk)
The online farmers’ market Natoora has redesigned and relaunched its website. To mark the occasion they’re giving new customers £50 off, there are conditions, you need to use the code Natoora50 before 15th November and can claim here*. The new site looks slick and trustworthy. Natoora is already well known to ethical eaters and it […]
Kenco signs ad deal with Marie Claire, Essentials and Ideal Home magazine to promote ethical branding
Kenco coffee has entered into a six figure ad deal with IPC to run a marketing campaign across four of the publisher’s magazines. Marie Claire, Essentials, Ideal Home and woman&home magazines will be used by the coffee company to promote the brand’s association with the Rainforest Alliance.
The three month deal will try and capitalise on the readership demographic of each magazine – such as “me-time”, “thinking time” and “catching up with friends” themes.
The coffee company will also pay for a “special paper mechanic” designed to bookmark the tailored advertising messages once readers open them up.
Earth Day recycling tip: Get paid for recycling your old mobile
Happy Earth Day. Earth Day is an event designed to raise awareness of the myriad of ecological dangers our planet, our home, currently faces. If you wish to join this American charity then you can do so online.
You don’t need to be in America in order to help promote Earth Day or save the planet. Here’s a tip for United Kingdom residents.
You can turn your old phone into cash and in doing so help recycle it in an environmentally friendly way.
Extinction Sucks: Asiatic Black Bears
This week’s Extinction Sucks episode from WWF’s pioneering web video features Ashleigh Young and Aleisha Caruso raising awareness of the plight of Asiatic Black Bears.
In parts of South East Asia these bears are milked for their bile. The bear bile is believed to be a cure for fever. It is found in everything from tea to toothpaste. Despite how wide spread the practice has been and still seems to be – there’s no proven benefit.
Cafedirect to fight back against supermarket fairtrade brands
Cafedirect says its birth came after the collapse of the International Coffee Agreement in 1989. The fairtrade brand now works with 39 grower organisations, in 13 developing countries and with more than 260,000 farmers.
Tea-direct and Cocodirect, sub-brands for tea and coco products, are expected to come under the Cafeedirect brand in a shakeup being led by CEO Anne MacCaig and comes after a 5% drop in year-on-year sales.
Microsoft and Gnomedex launch Code for Green
Microsoft’s Live Search team has joined up with Gnomedex to sponsor a green themed coding contest. They hope that Code for Green will make a difference to both the economy and ecology. As the Live Search blog points out Green = Money and Green = Environment.
Web-based applications need to use the Live Search API (Microsoft wants to promote their search engine) and need to be submitted to willcodeforgreen.gnomedex.com come June the 1st. They must use the Live Search API but are free to use other non-Microsoft products.
Babipur – ethical shopping for babies
Babipur is an ecommerce site with a clear goal – to sell baby clothes and accessories which are both ethical and fair trade.
Lots of parents are familiar with the washable nappy debate – do you rise to the challenge of washing and cleaning reusable nappies or take the environmentally damaging disposable nappy approach? Not only does Babipur help should you decide to take the green but smelly option the site offers a host of other organic and ethical options in other areas of your baby’s life.
