The tyre company Goodyear is famous for the Goodyear Blimp. This year the company is working hard to associate itself with road safety and from March until October, two famous airships named Spirit of Safety I and Spirit of Safety II will visit 20 European countries.
Goodyear have a rather funky video advert that conjures up impressions of aliens and close encounters to accompany this campaign. Check it out.
In Pure Spirit
Would you fancy a ride on the Goodyear Blimp? Did you know the Goodyear Blimps haven’t toured Europe since 1999? That’s over ten years.