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Growing Strawberries in a Stella McCartney handbag

September 6, 2010 by Andrew Leave a Comment

Here’s a funky video from cafedirect. They’ve team up rocket gardens to show people how easy it is to grow fruit and veg at home.

I rather like the look of the rocket gardens website. Checking down at the bottom of the page I can see it’s part funded by the European Agricultural Fund for European Development. That’s a nice backer. Clearly rocket garden are big players in the eco revolution.

As are Cafedirect. As I blogged about back last year cafedirect find themselves pushed harder by the supermarkets with their own renewed push on fairtrade. I think sponsored videos (such as shown below) are a good way to reach out to blogs and associate their brand with modern fairtrade.

In Pure Spirit

What do you think? Just the ticket? Would you ever use a handbag to grow your own strawberries in?

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Filed Under: Gaia Tagged With: Cafédirect, rocket garden, Stella McCartney

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