British train ticket booking website thetrainline.com are using sheep to support their TV campaign. Iain Hildreth, Director of Marketing at the trainline, said in this YouTube video that the sheep seemed to be enjoying themselves. Farmer Michelle Waterman, in the same video, explains that these sheep are used to wearing the jackets. It wasn’t made clear how long sheep wear show jackets for and how long they’ll wear the trainline jackets for each day.